Central to my UX/UI work is to develop functioning prototypes. I believe this gives a better experience than static mockups, and is useful for product testing.
One of my greatest passion is illustration. My illutration skills are intrumental in my ideation and visualisation work. Im a crafter who loves to think with my hand.
I design in codes, and am proficient at various front-end technology. I use Sass extensively which greatly enhances productivity in my prototyping or development projects.
Mockups don’t tell a story, so I prototype. The key to great design is iteration - continous testing and refinement. First, I develop a clickable wireframe, then build layers of typography, colors & imagery. One of my favourite frameworks for prototyping is Foundation by Zurb.
Projects: AIA, GIC, Hong Kong Jockey Club, Jardine Lloyd Thompson Group, Aspire Lifestyles
Projects: TÜV SÜD, Qantas, Galaxy Macau, TyrePlus, Disney, UOB, Taikoo Place, Clarins
Projects: Langham Hotels, Vicks VapoRub, Procter & Gamble, Aviva, Standard Chartered Bank, Dow Corning, SAP, Brocade, Starwood Hotels
Projects: DBS, Sony, Cycle & Carriage, Ho Bee Properties
Projects: Samsung, Dsicovery Channel, Singapore Institute of Management, Kim Eng Securities, Blue Canyon Country Club, Cathay Picturehouse
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